Merchandise

Disney Store Japan Unveils Dreamy ‘Mellow Hug’ Collection

Disney Store Japan is introducing a brand-new line of soft and dreamy merchandise called the Mellow Hug collection. With pastel colours, fluffy textures, and cuddly designs, this range highlights beloved Disney characters like Dumbo, Lady, and Pegasus. Each item is made to look extra huggable, making it perfect for gifting or simply treating yourself.

© Disney

The collection includes a mix of plush toys, keychains, pouches, and accessories. Fans of Dumbo will love the wide selection featuring plush toys, plush keychains, and a card holder. Lady and the Tramp is also well represented with a Lady plush keychain, pouch, and matching card holder. Pegasus from Hercules makes a surprise appearance as both a plush toy and a plush keychain.

The Mellow Hug collection will be available at Disney Store locations across Japan and on the official Disney Store Japan website from October 3, 2025.

Disney Store Japan

All images © Disney

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